ALÉMAIS

ALÉMAIS

Introduction

An Australian fashion brand known for its vibrant, bohemian-inspired designs. Alemais craft high-end womenswear, featuring unique prints, intricate detailing, and a focus on sustainable and natural fabrics. Alemais pieces often evoke a sense of wanderlust and artistic expression, appealing to a customer who values both style and ethical craftsmanship.

Year

2023

Industry

Luxury Fashion

Scope of work

/

Web design

/

Shopify Development

Timeline

3 weeks

Introduction

An Australian fashion brand known for its vibrant, bohemian-inspired designs. Alemais craft high-end womenswear, featuring unique prints, intricate detailing, and a focus on sustainable and natural fabrics. Alemais pieces often evoke a sense of wanderlust and artistic expression, appealing to a customer who values both style and ethical craftsmanship.

Year

2023

Industry

Luxury Fashion

Scope of work

/

Web design

/

Shopify Development

Timeline

3 weeks

Challenges

Challenges

Debuting internationally at Australian Fashion week 2023; Alemais needed a state-of-the-art custom Shopify Plus store for the show - with only 3 weeks to get it done.

Ditching rigid agency norms, MILQ. delivered a dynamic Shopify experience that launched in time for Australian Fashion Week. We focused on the merchant first, transcending traditional sprints, and putting daily collaboration at the forefront of our engagement.

Final thoughts & Results

Final thoughts & Results

Now in 2026, Alemais has further built upon their website through MILQ's dedicated partnership; reinventing and innovating every month on their mission to lead in the Luxury fashion space. MILQ has been there since the beginning assisting to drive revenue growth by +165%.

“MILQ is a one of those rare agencies, where they know the detail, always available and execute efficiently. In 2023, we needed a new fully custom theme in 3 weeks, laughed at by others, we discovered MILQ, and they delivered in 2 weeks. It is the same site we have today - and we have partnered with MILQ ever since.” — Chris Buchanan (CEO)

MILQ.

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Let’s talk.

Tell us about your project—whether it’s a website, eComm support, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After an initial discussion, we’ll provide you with guidance and plan on how to tackle any situation.

Founder

at MILQ.

Cameron Gomes

MILQ.

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell us about your project—whether it’s a website, eComm support, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After an initial discussion, we’ll provide you with guidance and plan on how to tackle any situation.

Founder

at MILQ.

Cameron Gomes

MILQ.

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 Milq Digital Pty Ltd

Let’s talk.

Tell us about your project—whether it’s a website, eComm support, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After an initial discussion, we’ll provide you with guidance and plan on how to tackle any situation.

Founder

at MILQ.

Cameron Gomes